Independent C-Suite Advisory

Strategic leadership, growth, and global brand development.

An independent advisory practice driving market expansion, profitable transformation, and category disruption — aligning governance with marketing and commercial strategy to strengthen corporate health, and delivering stakeholder and shareholder value in highly regulated industry environments.

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My Practice

Counsel at the intersection of governance, strategy and brand.


David Bitrán is a business and strategy leader with experience driving growth, transformation and organizational alignment across multinational and consumer-focused environments.

Over the course of his career, David has led regional and global initiatives spanning brand transformation, commercial strategy, organizational capability building and portfolio development across North America, Latin America and Europe.

He has worked with Fortune 200 organizations and family-owned businesses across categories including consumer goods, wines & spirits, healthcare and advisory services.

About David Bitrán
Advisory Services

Where I create value.

Senior advisory support for boards and executive leaders who need sharper perspective, stronger commercial thinking, and closer alignment between strategy and governance.

01

Advisor to Board Members

Independent strategic counsel for board members who want a strong external point of view on growth, brand, commercial performance, and leadership decisions.

02

Board Member

Board-level participation that combines governance perspective, commercial judgment, and practical experience in growth, transformation, and international markets.

03

Advisor to CEOs & CMOs Reporting to Boards

Strategic advisory support for senior executives who need to strengthen their deliverables to their board and need a fresh perspective into their companies' challenges and opportunities.

Career Highlights

Across a 20+ year career.

Glenfiddich, ABSOLUT Vodka, The Macallan, Rémy Cointreau, Marie Brizard, Colgate-Palmolive, Unilever, Cadbury Schweppes, Pfizer, Zignum Mezcal